Wed, 27 Mar 2024 11:00:00 UT

New Survey Offers a Glimpse into How Americans are Using Social Media Platforms to Plan, Book, and Experience Travel

MONTREAL--(BUSINESS WIRE)--A new survey reveals that social media platforms are playing a role in influencing Americans’ decision making and buying preferences about where we travel. The national survey of 2000 Americans commissioned by™, a leading online travel agency, sought insight into the state of U.S. travel, specifically how travelers perceive and value social media platforms. Research shows that Facebook and YouTube are the most used social media platforms while Pinterest an ...

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