30/05/2025 – Children's furniture
New sub-brand “yuny by Paidi”
With “yuny by Paidi”, children's furniture manufacturer Paidi has created a new sub-brand that specifically appeals to young, digital-savvy and style-conscious families - especially those with limited living space and a smaller budget.
“Sister Lou” is a collection from the new sub-brand ‘yuny by Paidi’. © yuny by Paidi
“Designed to simplify” - this is the motto under which ‘yuny by Paidi’ presents furnishing solutions that can be flexibly adapted to different living situations. The range includes cribs, changing units, youth beds and closets. Collections such as “Lovely Aliv”, “Sister Lou” and “Brother Stu” offer designs for small rooms that grow with the child and save space. “Retailers confirm that yuny by Paidi fills an important gap and is a valuable addition to the existing range,” explains Markus Großweischede, CEO of Paidi Möbel GmbH. The closed distribution system in particular creates trust and stable market opportunities for partners. Since the market launch at the turn of 2024/25, the brand has successfully established itself in the furniture trade.
