12/01/2022 – Fairs & Events
Kind + Jugend Asean shifts its inaugural edition to 2023
Kind + Jugend Asean, the first satellite event of the world’s largest trade fair for premium baby and toddler products Kind + Jugend, will move to 5–8 April 2023.
Over the past months, the launch of Kind + Jugend Asean in Thailand has received strong interests and excitement from the industry. The event was on track to deliver a first of its kind industry gathering for this region.
Despite Thailand reopening its borders to vaccinated travellers coupled with a strong progress in vaccination rollout within Thailand and surrounding Asean countries, travel restrictions still pose a challenge for some international visitors and partners. This would not have allowed us to kick-off with an impact, befitting for an inaugural edition.
After in-depth analysis on the situation in Thailand and around the world; and close consultations with the Thailand government, key stakeholders and partners, the team has decided to postpone the first edition of Kind + Jugend Asean to 5–8 April 2023, at the Bangkok International Trade and Exhibition Center (BITEC) in Thailand.
“As much as we would have loved to bring the event to life in 2022, the current situation has compelled us to reconsider the impact of Kind + Jugend Asean’s inaugural edition. The ability to host a successful event was outweighed by the complexity for some international visitors and partners to participate smoothly. Today, we confirmed our decision to postpone the live event to 2023 instead,” expressed Mathias Kuepper, Managing Director of Koelnmesse Singapore, the organiser of Kind + Jugend Asean.
He added, “With the new dates, we are confident that the industry would be better prepared and ready to jump onboard with the recovery of the global economy and resumption of the new-norm. In the meantime, the team will work towards bringing greater understanding of the Thailand and Asean market to you and your partners, leading up to the 2023 dates. Let’s grow together, in building a stronger first edition of Kind + Jugend Asean in 2023.”