The BRAND NEWS by baby&junior is your indispensable companion to Kind + Jugend 2026, taking place in Cologne from September 15 to 17. Around 700 exhibitors from more than 40 countries will present their latest products, concepts and innovations at the leading international trade fair for baby and toddler products. The central theme of Kind + Jugend 2026 is “Growing with AI – New opportunities for the baby & toddler products industry”. Artificial intelligence is opening up new opportunities for the baby and toddler products industry. At the same time, questions surrounding responsibility, safety, transparency and the human factor are becoming increasingly important. The bilingual BRAND NEWS (German/English) explores these topics and presents the most exciting new products, current industry trends and key highlights of the trade fair. It is aimed at trade visitors who want to quickly and efficiently find out about the latest innovations, trends, exhibitors and events. Pick up your free copy of the trade fair newspaper at the BCMI stand between Halls 10 and 11.

For those unable to attend in person, the digital edition is conveniently available to read online in your browser.

One of the key highlights is the presentation of the Innovation Awards 2026 on the first day of the trade fair in the Europasaal. baby&junior Editor-in-Chief Katja Keienburg once again served as a member of the jury, and we are already featuring some of the nominated products in the BRAND NEWS. In addition, the “Midwives’ Choice” award will once again be presented in cooperation with hebammen-testen.de. Pick up your copy of the BRAND NEWS and discover the latest products, trends and innovations at Kind + Jugend 2026. We wish you a successful trade fair, inspiring encounters and an enjoyable read!