25/09/2025 – Guest article by Marlous van Irsen, Editor-in-Chief of Baby World
Kleine heldeN, Haarlem/Netherlands
Kleine heldeN has existed in Haarlem for almost 26 years and everyone there knows where to find the shop. Franciska Nagelsmit bases her business on sustainable and exclusive brands that can’t be found everywhere. Marlous van Irsen, Editor-in-Chief of Baby Wereld and a member of the BCMI, visited Kleine heldeN.
Most customers deliberately come to Kleine heldeN to explore its particular selection of brands. © Marlous van Irsen
Along with clothing, Kleine heldeN also sells toys, shoes, accessories and gift ideas. © Marlous van Irsen
Proprietor Franciska Nagelsmit depends on exclusive, sustainable brands for her shop. © Marlous van Irsen
Most customers deliberately come to Kleine heldeN to explore its particular selection of brands. © Marlous van Irsen
The children can play in Kleine heldeN and help pack up presents. © Marlous van Irsen
Our guest author Marlous van Irsen, Editor-in-Chief of Baby Wereld. © Marlous van Irsen