Wed, 14 Oct 2020 14:02:00 UT

Pampers® Bright Beginnings Envisions All Babies Are Read To From Birth With New Reading Initiative

CINCINNATI--(BUSINESS WIRE)-- #PampersBrightBeginnings--Today four million children under the age of three have not been read to in their lifetime1, yet reading to babies under three can significantly impact their core brain development through exposure to words. Pampers’ vision is that all babies are read to from birth and we are proud to announce a new Pampers Bright Beginnings Reading initiative. Research2 shows that reading books with a child beginning in early infancy can boost vocabulary and reading skills, however ...

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