Ecommerce, Gaming and Video Streaming Platforms Lead the Pack in Brand Trust, While Social Is Less Trusted
CHICAGO--(BUSINESS WIRE)--During the pandemic, consumers are looking to digital platforms for nearly every aspect of their lives. At the same time, trust in digital platforms is declining, according to a new study by the Intent Lab, a research partnership between Performics and Northwestern University’s Medill School of Journalism, Media and Integrated Marketing Communications. The Intent Lab has been tracking consumers’ satisfaction with their digital experiences since Q2 2016, and trust is at ...
