Tue, 21 Apr 2026 12:00:00 UT

Dreft Simplifies Laundry Care with New Packaging, Renamed Detergents for Every Family Stage

CINCINNATI--(BUSINESS WIRE)--Dreft, the top pediatrician-recommended baby detergent brand, today announced a comprehensive packaging redesign, product name simplification, and product upgrade to enhance the laundry experience for parents nationwide. The refresh introduces clearer labeling with Dreft Baby, Dreft Toddler and Dreft Family liquid detergents, making it easier for caregivers to select the ideal formula for their child's developmental stage. Product names are simplified to Dreft Baby, ...

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