Mon, 6 Oct 2025 13:00:00 UT

ByHeart Baby Formula Tackles Parenting Chaos with Wit and Wisdom in New Campaign Featuring Lance Bass, Mayci Neely, and Trae Young

NEW YORK--(BUSINESS WIRE)--ByHeart, the next-generation baby formula brand, today announced the launch of The Formula That Answers, a bold new brand campaign designed to support parents through one of the most universal (and sometimes chaotic) experiences of early parenthood: endless questions. From “Is my baby’s poop normal?” to “Am I doing this right?” new parents face a swirl of uncertainty, late-night Googling, and conflicting advice. ByHeart is stepping in with clarity — and a little humor ...

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